“Garlic provided us with so much vision and inspiration. We are happier with the result than we even thought we could be!”
Project Manager: Events and Communication FEMS
Winning the design pitch to rebrand the Federation of European Microbiological Societies (FEMS) back in 2014. Following on from a productive branding workshop with the marketing team and journal editors, I designed and developed a creative and cohesive brand system. This was then implemented across FEMS print, digital and social channels. I have enjoyed working with cutting edge organisations in the field of scientific research ever since.
Since I started working as a graphic designer I’ve been formulating design solutions for clients using a mix of both science and art. I consider the blank page (or an Adobe canvas) as my laboratory where the elements of design collide – carefully considered type, colours, shapes, graphics and photography join forces, resulting in pioneering design.
Questioning by nature. I question the design brief. I question myself. And I question the creative solution. The structured design process I use has evolved over the years and my approach to graphic design projects remains meticulously organised.
The design process can help filter your complex information and experiment results, making the data accessible to a wider audience. Infographics can be an ideal visual mechanism for explaining a process, identifying patterns, or comparing statistics from your latest research. A well-executed infographic design isn’t just about pretty pictures – it’s about avoiding information overload, and presenting the right information to the right people at the right time.
The discipline of logo design definitely involves science and research. Design identities need to work effectively at microscopic sizes, for example a browser favicon icon is a mere 16 pixels. Businesses are thoroughly researched before any creative work begins. Logos are often engineered and the branding components around them constructed, to ensure a robust and flexible end product. Logos need to be more than just creative.
Website design too is another discipline which requires a balance of science and art. Where form battles function – to ensure the site is both discoverable, easy to navigate as part of a seamless user experience, rich content driven, and of course appealing to the eye.
My extensive experience has been gained working in diverse fields such as astronomy, cardiology, climate, microbiology, pharmaceuticals, psychotherapy, quantum computing, and the global water crisis.
Science fact, not science fiction.
Representing vastness and diversity of FEMS microbiology community
Website launch of the UNESCO Water, Peace & Security Partnership
Science research sector deliverables | ||
---|---|---|
Annual Reports (Digital & Print) |
Branding & Brand Guidelines |
Congress & Symposium |
Event Banners & Stands |
Explainer Animations |
Infographic Design |
Interactive Documents |
Podcast & Webcast Branding |
Presentations & Pitches |
Product Launches |
Scientific Publications |
Signage (Digital & Print) |
Social Media Assets |
Virtual Event Platforms |
Website Banners |
Entire websites or specific landing pages (designed & developed in Wix or WordPress) |
“Garlic really listen to our needs and deliver high quality, creative results adhering to the brand guidelines created for us. Highly recommended.”
Marketing Manager, FIECON