A logo is a vital component of any brand anatomy. Whether you’re a start-up or a superpower, it’s an instantly recognisable symbol of your organisation.
A new logo will inspire you, motivate your colleagues and wider teams, and help you to reach new customers and audiences. To set the record straight, a logo is not a brand. Just like the clothes you wear aren’t you, but they do express some aspects of your personality to other people. One of the best books I’ve read on this subject is Designing Brand Identity by Alina Wheeler.
Before we go any further, have you considered whether your business might need a brand evolution or a brand revolution? These solutions are explained here.
My logo design service has helped launch dozens of businesses operating in a wide variety of sectors. From concept to completion, I will hold your hand throughout the tried and tested design process. With over two decades of experience creating identities, I guarantee your newly conceived logo will tick all the right boxes. I will provide you with a variety formats for print, digital and social media use. Here is a selection of logos I’ve recently created.